JNBY Children’s Clothing Scandal

JNBY under backlash for graphic children's clothing line. Clothes contain the phrases "Welcome to Hell" and "Let me Touch You"
JNBY Under Fire for Graphic Children’s Clothing Line

We generally attempt to remain unpolitical, but this is urgent. Please remember to boycott JNBY 🤬 and its affiliated brands (JNBY; CROQUIS (速寫), POMME DE TERRE(蓬馬) and JNBYHOME). They have stores globally and it’s time for the public to make their voices heard with ethical consumerism.

Because the incident has started in China, much of western mainstream media is not covering the scandal. However, it’s important that global consumers take a stand.

The company’s shares fell 13% this week in China over an emerging scandal regarding their line of children’s clothing and marketing practices. In addition to utilizing sexually suggestive and highly questionable images of children in their advertisements, the company has been hit with a backlash of complaints about the prints in their children’s clothing.

The clothes portray such graphic images as phrases as

“Let Me Touch You”

JBNY Children's Clothing Line: "Let me touch you"
JBNY Clothing Line: “Let Me Touch You”

“The Whole Place is Full of Indians. I Will Take This Gun and Blow Them to Pieces”

JBNY Children's Clothing Line: "The whole place is full of Indians. I will take this gun and blow them to pieces"
JNBY Children’s Clothing Line: “The whole place is full of Indians. I will take this gun and blow them to pieces”

“I Just Need a Foot”

JNBY under backlash for graphic children's clothing line. Clothes contain the phrase "I just need a foot" with a man chopping off a victim's foo.
JNBY Children’s Clothing Line: “I Just Need a Foot”

“Welcome to Hell”

JNBY under backlash for graphic children's clothing line. Clothes contain the phrases "Welcome to Hell" and "Let me Touch You"
JNBY Children’s Clothing Line: “Welcome to Hell”

In addition to the violent and sexually explicit phrasing, many of the graphics depict horrific violence and assault, not to mention sexual imagery such as a bird and two red berries position at the crotch of a naked woman and other scenes of nudity.

JNBY under backlash for graphic children's clothing line. Clothes contain sexually explicit images.

This is beyond unacceptable and the artists, marketing department, sales staff, and all others involved should be investigated.

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